Campus Philly encourages college students to study in the Greater Philadelphia region, and then live and work in the area after graduation. The goal is to keep Philadelphia’s brightest minds close to home while fueling economic growth in the area. But before it could fully strengthen the Philadelphia economy, the organization needed help strengthening its own offering.

Grimm & Grove brought together Campus Philly’s staff and Board of Directors with funders, partners, and businesses to identify the greatest benefits to the business community and show how to use what Campus Philly was already doing to provide untapped value, creating a sustainable (and growing) corporate program. The entire program was supplemented by public relations and marketing support.