Grimm & Grove - Work - Cambridge Innovation Center

Service Offerings

Business Development Support

Public Relations

Wiring a co-working space for what’s next.

The Need

CIC needed to position itself with the entrepreneurial innovators of Philadelphia.

The Insight

Communications and connections drive innovative spaces forward.

Background

Tactics

The Solution

Grimm & Grove deployed a holistic marketing approach for Cambridge Innovation Center, complete with strategic partnership establishment, event opportunity introductions, public relations strategy and a mission-aligned awards program.

Beyond Communications

Our extensive “wiring” to the entrepreneurial community in the region enabled us to make a series of critical introductions for CIC.

The Result

The CIC team established a number of critical connections in the region via Grimm & Grove’s network – in addition, we secured key media placements that gave CIC the brand exposure it needed to anchor itself in Philadelphia.

Back to Work

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The Cambridge Innovation Center is a coworking space built for entrepreneurs. When it became the anchor tenant for 3675 Market Street in University City, it was Grimm & Grove’s job to solidify CIC’s position in the marketplace.